Winback Analysis

The Winback Analysis feature is designed to allow you to see the performance of a large number of publishers over a long period at a glance.

The Winback Analysis can help you find publishers that you've lost or who have seen a decline in performance over a longer period of time that you need to 'win back'. This may include publishers that have been on a long gradual decline and therefore might not have triggered an alert or publishers who experienced a decline a long time ago.

The Winback Analysis is also an easy way to have a 'finger on the pulse' for all your publishers. It is a visual representation of the data that isn't possible to see in other areas of the Affluent or network UIs.

Select the brand you want to analyze in the drop-down at the top of the page.
Choose which metric (revenue, commission, sales or leads) you want to review at the top of the table.
The table can be sorted by choosing any month as the primary sort.

The table will always show the past 12 months and the current months projected figures.

You can only select brands for the Winabck analysis that you have permission to view. All the brands that you have permission to see will appear in the dropdown. For more on user permissions see Getting Started with User Management.